Last week I opened my one-on-one coaching at www.MarketingForREALPeople.com and got to talk to my first coaching client today…

Side Note: I have had 11 people sign up so far. That means I only have 9 spaces left. If you want to be part of this, you need to get in now. There is a monthly charge, but you don’t have to use me month after month. There is no commitment. I’ve added a “Try Me Before You Buy Me” option at the bottom of the page now, and also some other payment options. www.MarketingForREALPeople.com

I’ve taken what we’ve talked about, and created a great case study for you to learn from!

Devon’ Back Story

Devon is no newbie. She’s had some success selling on eBay in the “good ole days” (back when you could sell digital products on eBay), and currently has three niche sites. One of which is making her about $2000 a month.

Devon is looking to increase her income to the $5000 a month level and that’s what she’s hired me to help her with.

She wants to generate money in different ways from different sites. She however wants to do it without creating her own products and services. That leaves here with making money from Adsense like options, or affiliate marketing.

So today we got on the phone and went over her three niche sites.

Now I can’t give away her niches, so we will call them Niche A, Niche B, and Niche C.

Niche A is the site that is making her about $2000 a month. She’s using Adsense and InfoLinks.com (which is an In Text Advertising Service).

Niche B is a site that’s not doing much now. It just needs some traffic so we can see how much income it can make. She will also be using Adsense and InfoLinks.com

Niche C was a real chore. Now I can tell you that this is a site in the dog niche. She had several different things going on with this site.

She was trying to build a list
Trying to earn money from Adsense
Trying to earn money as an affiliate
Trying to earn money selling resell rights products related to this niche.
Trying to money via her own products related this this niche.

I went over everything she had and took “inventory”.

Having everything on this site was accompishing nothing. When you create a niche focused site, it should focus on one thing. Be it….

Creating an income with Adsense
Creating an income with Affiliate products
Creating an income via building a list and marketing to that list.

With Devon’s site, she didn’t have a great domain name. For all that she wanted it was too niche. So, we have decided to get a broader niche domain name, rebuild the site on it, and use the site to do nothing but build a list in this niche.

She will be using Aweber to build this list and loading that list’s autoresponder with messages selling affiliate products, her resell rights products, and her own products for that niche.

This is just one example of how you can successfully use a content site in marketing what you want to sell.

Devon now has a clear plan, and once we work together she will be well on her way to her $5000 a month income goal.

I hope you’ve learned a lot from what I’ve covered here.

Devon’s long term plan is to use me this month to get her sites in order, and get a traffic plan to create on going traffic to her sites. She’ll then take a month off from coaching with me, and then the following month come back to reevaluate what she has going, and add more income streams at that time.

She’s working smart by getting her already up and going sites making money/more money, and then will add income streams as she needs to.

Devon is an “Unrestricted Line” coaching client. If you need help getting up and running, or revamping your business, visit www.MarketingForREALPeople.com and see how I can help you!

Leave your comments below and let me know what you think of this case study…

To your success!

Liz Tomey

www.TomeyBingMarketing.com
Support: www.LizLive.com

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Posted on October 8th, 2008 by Liz Tomey
Filed under: Coaching Casestudies