Well it’s been a while since I’ve had time to post and show you guys how I’m building my new business.
So, let’s first do a recap of what you’ve got to do to get to where I’m at (no matter what niche your in), and then I’ll tell you what I’ve currently got cooking…
First, I started a blog over at www.TomeyBingMarketing.com
Why? Because the best way to show that you’re an authority in your niche is to have a site you can fill with all of your knowledge. That’s exactly what I’m doing with this blog. Educating so that people can learn from me and see me as an authority in my niche.
You can do this in any niche that your in.
Frank Kern (who I follow very closely) made an awesome point in his Mass Control Monthly stuff.
Frank basically said that to become an authority in your niche you simply need to tell your readers (and when blogging you should write every post like you have 1,000,000 readers even if you currently don’t) something related to your niche and back it up with proof.
Example:
If you’re in the dog training niche, and you post that training your dog to sit using xyz is the easiest thing in the world. You could do a short video showing xyz as proof.
I did this on my sales letter at www.5DayCashMachine.com I have videos on that site showing a total newbie using my system and it working.
Frank also goes on to say that even if you’re not an expert in your niche you can know more about your niche than 95% of the people in it just be reading 3-4 books on your niche.
What is between your ears (meaning your brain and the knowledge it holds) is what makes you an expert.
I TOTALLY agree with Frank.
I have gone into several niches and dominated just by educating myself, and then taking that knowledge and educating others with it.
I have recommended the 30 Day Expert course over and over again, and I literally swear by it. If you want to become an expert in your niche, then get this course, and it will totally show you how. You can get it at www.thiskicksbutt.com/30DayExpert
So I’m using the blog to become an authority in Internet marketing. Blogging is just one way, and I’ll be talking about other ways later on.
Now why do I want to be an authority in this niche?
So I can sell my products and products I’m an affiliate for.
Basically I spill everything I know, truly help people, and I sell products to help them even further to earn a living.
I showed you how I created my first two products.
If you need help with product creation, I highly recommend Jim Edwards’ 7 Day Ebook at www.ThisKicksButt.com/7DayEbook This was the first product I ever bought that really taught me how to create my own digital products.
Once you have a few products created and ready to go, you need an affiliate hub. I’ve explained all of this in pasts posts, so if you need a refresher just go to imtruth.com/im-truth-newsletter/the-new-biz-hq
Okay, you’re all caught up…
Now here’s what I’ve been doing….
1. Blogging like crazy of course
2. Driving traffic to my blog and my products by…
a. article marketing
b. viral marketing
c. list building (driving my lists to my products)
3. Recruiting affiliates to sell my products
4. Creating more products to sell to my existing customers
5. Adding more affiliate tools to my affiliate hub at www.TrainYourAffiliates.com
6. Getting more people on my list
Sounds like a lot of work doesn’t it? Well it is…
However, I’m laying the foundation. This is a brand new business I’m creating, and it’s already making me money.
Listen, I just sold off every product I owned. Yes, I still had my list, but I have literally started totally over.
New blog, new products, new affiliate program…
The only thing I have is my list, and that’s why I’m able to make money so quickly.
Point?
List building is important.
If you’re just getting started, get a blog, create a squeeze page, blog to drive traffic to that squeeze page, and do everything else you can to drive traffic to that squeeze page.
The money IS in your list!
Okay, so as I said, I am laying a foundation.
Once I get 5-10 products other there, my only job is driving traffic. If I set everything up correctly things will fall into autopilot mode, and I am left to just stick in more leads.
So here’s the formula as it stands….
Blog to become an authority
Create products to sell
Build a list to make money
There’s the keys.
Okay, that’s it for now. In the next post, I’m going to go a little bit more in depth on what I listed above that I am currently doing. We’re going to be talking a lot more about blogging, driving traffic, and recruiting affiliates. These three things bring in the money!
See you next time…
Liz
Posted on November 14th, 2008 by Liz Tomey
Filed under: IM News | 3 Comments »
